This 1400 square-meter space is divided into different areas (Historical information/Wine Cellar/Museum and Exhibitions), using several types of supports: maps, texts, photos, tiles and videos, among other. The aim of these sectors is not only to give information regarding the wine and the grapevines, but also to recreate the atmosphere that involves the production of wine, presenting to the visitor the modern and traditional tools connected to the wine production.
One of the main targets of this museum is to bring the visitor into contact with the social, economical and cultural importance of the wine in the Portuguese tradition, daily life and celebration rituals. The visitor can even taste different types of wine (wine tasting - "Prova de vinhos"), an experience included in the ticket price.
The space which houses around 1115 wine marks is agreeably organised (756 commercial wines and 359 collection wines, the Porto 1815 being the oldest); it covers the different trade mark regions in Portugal and also presents samples of the wine production of the People's Republic of China. All the varieties are accompanied by a short explanation.
There is also a set of mannequins displayed with various regional dresses of different regions of Portugal.